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~Mive Content – Just to keep you in the know GoJu Nation.  This is another case of using the reality show vehicle as a platform to jump-start a career.  I’m not knocking the hustle per se but I am letting you know to be aware that the judges are now overshadowing the contestants by promoting their projects when they could/should be helping/encouraging the fledgling new comers. Food for thought.  If there was no “The Voice” would Miss Aguilera be promoting a new project by performing two of her singles on the show.  I’m not sayin, I’m just SAYING.  Now fan favorite Q’ban is here with the review of Christina’s newest album “Lotus”…

 
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Water Music artist, Alus, is unique with her R&B/Pop styling and sound. Blasting off in the industry with her single, “Run”, produced by Shaun Bless. In only one month, this budding songstress has already garnered 25,000 hits on Youtube and features on notable publication like King of A&R and Hits Daily Double to name a few.

 

AND finally, our last installment of the Ras Benzo introduction to GothamJungle. Artists/Entertainers, let’s make sure your not in this category.
5.  Lying about your “internet sales”
There is no faster way to destroy your credibility than to inflate your album sales. If an album is good, then people will buy it, share it and spread it around like a dollop of mayonnaise on a tuna fish sandwich. Even without extreme sales success, artists can solidify their cultural relevance by releasing products that move the crowd. Early hip hop artists had minimal record sales even amidst the fiery buzz that surrounded the blossoming culture. Understand that this IS a business, and the better your sales, the more successful you will be and the more money you will have – point taken. However, artists like Slick Rick, Nelly, Rakim, L L Cool J, and others have suffered from poor sales, but the personal dignity of not lying about the units they move is what keeps them afloat.

 
NJ: Power 105.1's Powerhouse 2005: Operation Takeover

We bring you #4 on Ras Benzo’s list of what you should  not be doing in 2012.
4.  Starting a beef with people WAY more famous than you
There was a time in urban music when the playing field was a lot more even; a time when labels, artists and their fans worked together to make a way for the genre. It used to be that if you wanted to get some attention and make a name, you could pick a target and start some beef! Remember when Lolita Gooden made a name for herself when she dissed those four dudes who cancelled their appearance at a show? No. you don’t. But you do remember Roxanne Shante! It was the start of her career and the moment that rappers realized they could make a name for themselves by taking shots at people more famous than them.

 
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We continue Ras Benzo and his top 5 list of what you shouldn’t be doing as an artist in 2010.
3.  Beefing with your label in public
Even Nas, in his bitter relationship with Def Jam understands that beefing with your record label is so 15 years ago. The artist is responsible in this era of being mindful in negotiating a deal that supports his aspirations and potential. We all know that labels can be shady, unsupportive and down-right nasty, but they can also be the back bone of what holds you together. Rappers beefing with labels is like over-paid athletes complaining about their jobs/teams/salaries. There are so many people who would quickly take their place, who are lined up for the opportunity to be used and “abused” by the system. Being an artist is not a special talent. Working as a professional musician is a job – just like working in a factory. It might seem glorious, but those moments are the grand total years of hard work by tons of OTHER people. When the person with the least amount of sweat equity invested, often the newest person on the team (the artist) has the audacity to start a public beef with a system that has been working just fine for so long without them, The system does just that – it goes on to working just fine without them.

 

~Qban – Every few years we are lucky enough to witness those special artists that have the innate ability to pierce our spirits with their vocal ability. More so, we get lucky every now and then than those artists can make the proper songs to make an impact. Jojo, Blackground/Interscope artist is prime to be the next level artist with her new single, “Limbo”, perfectly titled for her journey.

 

After the success of “Thank Me Later” many hoped but were unsure how the YMCM member would respond to the huge success of his opening release. In true Drizzy style, it seems as if he planned all this out. Moving like a champion chess player Drake has strategically kept himself relevant with featured hits with Rihanna, Lil Wayne, Nicki Minaj and Rick Ross. While being mindful of over saturation, yet understand when to feed the public, Drake is simmering back to the top of the charts. The underground is buzzing about his newest single “Marvin’s Room”, so much so, it has already been remix by Jojo, Sammie and Nextday Entertainment/EMI diva Kim Morrell (S/o to @KimMorrellMusic… my Kimmy Love ya. ) and more… yet Kimmy killed it! Yes, that is fam!
Check the video, so official for Drake… check the @KimMorrellMusic remix… hit the twitter… spread the word. Why? ‘Cause @therealqban said so! #GothamJungle
Qban [@therealqban /@gothamjungle]

 

GoJuNation time for me to get on a platform, soapbox, whatever and preach for a sec. Now this is not my normal motion, but I have to address the abundance of Beyoncé haters that have been spreading their negative energy. Let it be known, I don’t get paid from the Beyoncé camp… I don’t have ties to the project… and I am not a fan I hers per say. I am a fan of good music and she produces “good” to “great” music.

 

And the plot thickens once again! As part of its ongoing handshake with Facebook, MySpace is now offering a tool to easily translate MySpace Music pages into Facebook Pages and tabs. And once transferred, a change on MySpace Music replicates onto Facebook, good news for those struggling to maintain their molding MySpace pages.  Or, simply deciding what to do with them.

 
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Already popular in her home country of the UK, platinum selling Jessie J is phenomenal. The easiest way to classify her (if you must) is a UK version of P!nk with a touch more urban developed sound. As far as compliments go, I am not sure if I can’t place Jessie J in higher praise (Being that I love P!nk as an artist). Some may be familiar with Ms. J Cornish (Jessie J) by way of her songwriting skills. Paying her due and learning the business Jessie J has worked with many artists behind the scenes, most notably for her co-writing on “Party in the USA” via Miley Cyrus.
Now, people worldwide get to experience the mastery that is Jessie J. I had the pleasure of seeing her blowup the stage on BET 106 and Park recently, amazing. I have a feeling this is the tip of the iceberg for her. Knowing her management (shout to Sarah/Crown Music) she will be huge. Hopefully, Grand Reve Music can contribute along the way to Jessie J’s superstardom.
Much loves goes out to my UK connection and Jessie J’s cuz (j/k lol) Mel aka MJC of TheStreetSavvy.com.
Qban [@therealqban]
Check the video for her new joint, “Nobody’s Perfect”:

© 2012 GothamJungle - The Industry Suffusion theme by Sayontan Sinha