
In 2011 – 12.4 million viewers. In 2012 – 6.1 million. That’s the discrepancy in viewership for the MTV Awards this past Thursday. This award show has been the official 12-34 demographic last hurrah before the school season is officially in full swing. And the stars seemed to be aligned for a successful broadcast. We had Kevin Hart (who is the current “it” comedian) hosting. We had Kanye West & Kim Kardashian making a public appearance. Wiz Khalifa & Kanye’s ex Amber Rose made a public baby bump announcement also. And let’s not forget Rihanna & Chris Brown sitting next to each other. What could go wrong? GothamJungle has some theories…



Recent Comments